Reviewbah Website Redesign

Giving Reviewbah.com a new makeover for establishing a clear brand of empowering local businesses by fostering authentic reviews among consumers.

Team

Poong Ka Vui (Founder)

Poong Ka Tsun

Xiao Zhe

Amanda Chong

Role

Visual Design

Hi-Fidelity Design

Time

Dec 2023 - April 2024

Tools

Figma

Adobe Illustrator

Overview

Reviewbah.com is a platform where consumers can leave insightful, honest reviews of local merchants, building trust and transparency between local sellers and consumers.

In this project I was tasked to give its website a new, consistent visual look for it to establish a solid online presence.

Why The Redesign

Outdated design

& not addressing

user needs

Mr. Poong (Founder) needed the website to undergo a visual makeover for the following reasons:

1. Outdated design and difficult to use
2. Users aren't able to write/post reviews

As a UIUX designer I worked in a team of 4 (1 full-stack, 2 front-ends and me) with me leading the visual and user experience design for the project.

The Solution

Streamline the website to raise awareness of the Reviewbah brand and its services and advantages while providing positive user experience

Old website

New website

Mobile view

Information Architecture

Reorganizing the website navigation with a user-centric approach

With a user-centric approach I reorganized the website structure to make all pages flow more cohesive and intuitive for the users.

Wireframes

Establishing a clear objective on the layout design for users to navigate intuitively

After a few discussions with my team members, I iterated the lo-fi the wireframes to suit the decisions being made on the website.

Rebranding

Rebranding Reviewbah to convey the message of fun and trustworthiness

I rebranded and created a style guide for Reviewbah to be used consistently across the platform.

The Design

The final website design

Home

(Landing page)

Categories

Articles

Merchant listing page

Business page

Reflections & Lessons Learned

What I've learned during this project

1. Having mutual understandings with developers. I've realised it's important to ask questions about whether the ideas or opinion I come up with are feasible for developers to work on.

2. Having a style guide prepared is a great help. The style guide has created during my time working ont he project and it's tremendously helped me in creating consistent visual design.

3. Always be user-centric. Shorten the amount of time or steps for users to achieve their goals is necessary for them to not ever feeling frustrated when browsing our website.